Brazilian Keratin Treatment with no Formaldehyde

There is something out there in the industry with no formaldehyde. It's called QOD "Escova Progresiva" what it is: A technologically advanced formula on hair repairing systems. It uses 22K gold as a conductor of heat at a nano level http://en.wikipedia.org/wiki/Nanotechnology which in turn a combination of hydrating emollients and keratin are then driven into the cuticle of the damaged hair. It's name "escova progresiva" means "progressive blow out" which in turn every time the client uses a blow dryer to style or just dry the hair it reactivates the treatment. There is no chemical used to preserve the treatment because it's not needed. That is why they called it the progressive blow out. I interviewed the manufacturing rep and he was so impressed with the knowledge we now posses over their products and doings out in Brazil. I informed him that with such an uproar they will be under an American microscope. Although I personally don't rule out formaldehyde from the cosmetic industry ( let's face it your nail polish wouldn't last and your nails wouldn't harden either) We do however need to keep the public informed of the proper use of the Brazilian Keratin Treatments. THESE TREATMENTS ARE NOT MEANT FOR HOME OR SELF APPLICATION.


In the know.